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COM/339 team week 3

 

Electronic Media Presentation

 

 

 

  • Choose two of the following types of electronic media:

 

  • Radio
  • Sound recording
  • Motion pictures
  • Broadcast television 

 

  • Research the history of the media types your team selected. Include the following information in your presentation:

 

 

 

  • Introduction

 

  • Notable founders and parent organizations of your electronic media types

 

  • Notable historical dates

 

  • Dates of mergers with other radio stations, record production companies, motion picture companies, or television networks to form a large media conglomerate

 

  • Date the media types launched their websites, became active on the Internet, or became active in social media integration

 

  • Identify past, present, and future challenges confronting these types of media. How has the digital era affected them? Which types are best suited to adapt to the future? Explain why

 

  • How do these challenges affect advertising in these organizations–outside companies advertising–and advertising for these media–companies promoting themselves to others? What are innovative advertising strategies these media have engaged in?

 

  • What are two similarities and two differences between the two media types?
  •  
  •  Conclusion     

 

  • Present your Electronic Media Presentation.

 

  • These are 10- to 12-slideMicrosoft® PowerPoint® presentations with notes.

 

 

 

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